You're Getting In Your OWN Way and What You're ACTUALLY Driven By w/ Stephanie Melodia | Ep28
Success, Strategy, and Marketing with Stephanie
In this episode, we spoke with Stephanie, ranked as one of the UK's Top 20 Most Influential Female Founders. Stephanie is a keynote speaker whose expertise spans tech and entrepreneurship, branding and marketing, and gender equality. As the ex-CEO of Bloom, an award-winning marketing consultancy featured in publications like The Independent, Forbes, and Sifted, she worked with clients listed among the UK's Top Startups. Stephanie now hosts the "Strategy & Tragedy" podcast, advises MBA students in Entrepreneurship with Oneday, and serves as a VC scout for early-stage venture capital firm Ada Ventures.
This discussion explored patterns of success, personal drives, and the evolving landscape of marketing and venture capital.
Patterns of Success and Role Models
Stephanie discussed what the patterns are that seem to lead to success. She also addressed whether these patterns are reliable if all the role models are men.
Understanding Your Drives
The conversation delved into how we know what we're really driven by. Stephanie explained that the balance of hunger, comfort, and pressure in our lives determines and reveals these drives.
Common Obstacles to Success
We explored the most common ways we see people getting in their way. This part of the discussion provided insights into self-sabotaging behaviours.
Identifying Natural Strengths
Stephanie shared how we can identify our natural strengths.
Venture Capital's Impact
The discussion also tackled a critical question: Is venture capital "good for the world" - or really encouraging it to get worse?
Redefining Success and Luck
We revisited the debate on whether success is down to talent, effort, or luck. Stephanie also explained why your definition of luck is (probably) all wrong.
The Future of Marketing
Finally, Stephanie discussed why marketing needs a rebrand, and if so, what it needs to be instead.
Watch the episode to dive deeper into these insightful topics. Subscribe on your favourite platforms and share the episode to support the growth of the show for free. Thank you for watching.